Cardinote created a guitar training device, the Cardinote BRIO, that can be used by beginners and intermediate musicians alike to help write music and learn how to play the guitar. Our team created a concept that highlights the key features of the device and the relationship between the hardware and the software in a creative way. We worked with Eric Bolton, a local musician, to customize a music track and integrate it with the graphics, software, and visuals. This proved to be an exciting challenge and we are all really happy with the results. Cardinote used this video in their kickstarter campaign which helped fund the production of the BRIO, and they continue to use the video as a flagship piece of content in their marketing funnel.