With an office full of golfers, hikers, and rollerbladers, we felt right at home shooting for Maitland Conservation in the great outdoors. Above all else, Maitland wanted to stress the importance of the conservation authority when it comes to erosion, shoreline processes, and the potential risks of owning a property in these areas. We captured beautiful sweeping drone shots to add a bird's eye view of what erosion looks like, and the impact it has on the shoreline. Through the use of motion graphics, we highlighted geographical features showing the shifting water levels and shoreline erosion to visually reinforce the data. This video is currently used as a resource for homeowners along the Lake Huron shoreline for educational purposes.
Also included in this project was a second video called "Shoreline Processes", which touches on all the different types of erosion that can have an impact.