DigitalEd: Möbius
- Client
- DigitalEd
- Industry
- Other
- Video type
- Animation, Product Video
- Team
- Producer
- Director
- Camera operator
- Editor
- Animator
- Sound designer
Who it's for
Investors, plus leaders at universities and colleges deciding on a new platform for online math and STEM courses.
An animated corporate video where the math symbols sit in on the interviews.
DigitalEd needed an animated corporate video to introduce Möbius, its STEM learning platform, to investors and university leaders. We filmed three of its leaders at their Waterloo office, while the rest joined us through Zoom. Then we let the animation step right into the interviews, with 2D math symbols drawn around each speaker so they seem to turn in 3D, carrying the story from one conversation into the next. The film travelled with the CEO to China and Japan, captioned in both languages.
- The challenge
- Introduce a new brand and its platform to investors and university leaders in one film, without it feeling like a pitch.
- What we made
- A three-minute film built from three leadership interviews and custom animation, plus an interview-only teaser for the exec team.
- The result
- Won a Platinum Viddy Award in the Company Overview category.
We are absolutely in love with all the animations. You guys have done an amazing job.
About DigitalEd
DigitalEd is a Waterloo-based online learning company and the maker of Möbius, a learning and assessment platform for math and STEM courses at colleges and universities. It started as an initiative within Maplesoft and became its own company in 2018.
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